Health Insurance Plans

Thursday, December 30, 2010

Lot to be explored by medical insurance providers

It is beyond doubt that many people in India do not show trust easily. when it comes to health insurance, people either do not trust medical insurance providers or they believe that it is a complicated product and thus, stay away from these products.

As a result, only 15% of Indian population gets their medical expenses finances through health or medical insurance providers. Rest 85% of the population pays from their pocket, which means that there is a lot of potential that is yet to be explored by medical insurance providers. There is much growth expected in this sector, in reply to high rising medical expenses.

Hence, medical insurance providers need to be highly active in understanding the health needs of the people and designing product accordingly. It will help them to educate people about the health cover and its advantages. Apollo Munich is one such company that works for the betterment of its customer and is absolutely involved in identifying and understanding the needs of target customers.

Apollo Munich Health Insurance Company is looking forward to offer coverage to more than 500 million people over next 5 years, which will change the scenario of health insurance in India.

4 comments:

  1. This growing market is a great opportunity for both the health insurance providers and indian population.

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  2. This is an emerging fied, and new players in the industry will go far.

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  3. True. It should grow fast given that health insurance will become a neccessity.

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  4. There are many opprtunities in front of the providers.

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